Ein grosses Ziel: Jede Werbekampagne nahtlos in das emotionalste aller Werbeumfelder zu integrieren – das Kino. Es braucht weit mehr als eine «Irgendwas mit Medien»-Mentalität, um dieses Ziel zu erreichen. Damit es gelingt, bietet Weischer.Cinema Schweiz GmbH, die Teil von Weischer, einem der führen...more
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Where the sun shines, there are also shadows
Conditions of employment are good. The parent company in Hamburg is very MA-oriented and innovative. Unfortunately the leadership in Switzerland is very I related, suggestions of MA are not tolerated absolutely. Sales leadership works like 20 years ago. No invotion only command chain. Too bad that n...more
Marketing and sales should be fresh and cheeky. Today where personal responsibility is important, the sales management has unfortunately stopped in the 90s.
Those who like to be led like a toddler will like it. Those who want to implement their own ideas and appreciate the freedom of the sales force...more
Change of coach necessary
Unfortunately not much, although one sells an exciting product, one still works like 20 years ago.
Instead of employees, the supervisor should be dismissed or replaced even in football a coach change miracle causes.
Since the takeovers, a large part of the best sellers have been burned in the AD sale because MS is being worked stubbornly according to a scheme.
Change or success will not happen