Content Specialist

Content Specialist

Req ID: 28416

Posted on: 10 Apr 2024

Location:

Prilly_Floris (CH01), Switzerland

Department: Marketing (50012088)

Job Family: Marketing

To strengthen our Marketing department, we are looking for a:

CONTENT SPECIALIST

ROLE

• Collaborating with subject matter experts and technical teams to understand complex concepts and translate them into clear and concise content.
• Crafting compelling narratives and storytelling elements that effectively communicate our company's value proposition, solutions, and expertise.
• Writing and editing content for a variety of mediums, including blog posts, articles, whitepapers, case studies, website copy, and marketing materials.
• Conducting thorough research on industry topics, trends, and developments to inform and enhance our content strategy.
• Adding value to the conversation around relevant topics by providing insights, analysis, and thought leadership through your content.
• Demonstrating critical thinking and strategic insight to identify opportunities for thought leadership initiatives and content marketing campaigns.
• Collaborating with internal stakeholders, including marketing, sales, product, and executive teams, to align content with business objectives and target audience needs.
• Adhering to brand guidelines and maintaining consistency in tone, voice, and messaging across all content channels.
• Understanding the nuances of tone and messaging for different audience segments, including governmental audiences, and adapting content accordingly.
• Staying up-to-date with industry trends, best practices, and emerging technologies to continuously improve content quality and effectiveness.

PROFILE

• Bachelor's degree in English Literature, Journalism, Communications, Technical Writing, or a related field
• 2-5 years in content creation, copywriting, or technical writing, preferably in a B2B or technology-focused environment
• Strong writing and editing skills, with the ability to distill complex technical information into clear, compelling, and accessible content
• Excellent research skills and a knack for uncovering insights and angles that add value to the conversation
• Critical thinking and strategic mindset, with the ability to identify opportunities for thought leadership and content innovation
• Dynamic personality with a passion for storytelling and creativity, as well as an appreciation for company culture and values
• Familiarity with SEO best practices and content marketing principles is a plus
• Experience working with governmental or regulatory audiences is preferred
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
• Native level of English, French B2 Level

JOIN US

• Our success comes from our highly skilled and talented employees
• Respectful entrepreneurship and long-term vision are key for success
• Our people contribute to a more secure world
• Diversity at all levels of an organisation is a strength