Dosenbach-Ochsner AG Schuhe und Sport
Dietikon (Zürich)
Yesterday
CRM Manager (m/f/d) 100%
- Publication date:08 December 2025
- Workload:100%
- Place of work:Dietikon (Zürich)
Job summary
Join Ochsner Shoes in Dietikon as a full-time CRM Manager! Enjoy a dynamic work environment and great benefits.
Tasks
- Develop and optimize the entire Customer-Lifetime-Journey across channels.
- Manage Emarsys platform and enhance automation and campaigns.
- Create a data-driven segmentation and personalization strategy.
Skills
- Bachelor's in Business or related field; 2-3 years CRM experience.
- Strong analytical skills and knowledge of KPIs and segmentation.
- Team player with excellent communication and project management skills.
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About the job
Job ID:DOCVERW-2025-036994Employment level:Full-timeLocation:Dietikon (Zurich)Start date:immediately or by arrangementAbout us:Ochsner Shoes, the number 1 in quality shoe retail, stands for stylish shopping. Fashionable shoes from international brands for the whole family – our range leaves nothing to be desired. Whether elegant for the evening, classic for business, or casual for leisure, we offer the right model for every occasion. Those who shop with us value quality but also fashion and want to present it confidently themselves.For our 4-person team, which is located in Marketing & E-Commerce, we are looking for YOU as CRM Manager (m/f/d).
In this role, you are responsible for specifically further developing the Customer Relationship Management of Ochsner Shoes and thereby measurably increasing customer loyalty, customer lifetime value, and the efficiency of all CRM measures.Responsibilities:
- You take over the development, optimization, and management of the entire customer lifetime journey across all relevant CRM channels
- Further development and operational responsibility of the Emarsys platform including automations, trigger paths, and campaign structure
- You ensure the development and implementation of a data-driven segmentation and personalization strategy
- Conceptualization, planning, and control of CRM campaigns including newsletters, automations, physical self-mailers, and omnichannel measures
- You further develop the Ochsner Shoes Club and optimize both the benefits and club communication
- You ensure a consistent and relevant customer experience across all touchpoints
- Building and optimizing target groups for Google and Meta via Emarsys to support performance marketing
- Analysis, reporting, and continuous optimization of all CRM measures based on defined KPIs complete your area of responsibility
- You have a bachelor's degree in business administration, business informatics, or a comparable education
- At least 2-3 years of professional experience in CRM management, ideally complemented by experience in retail, omnichannel/e-commerce, or loyalty
- Good knowledge in data analysis, segmentation, and KPI control as well as know-how in email marketing, personalization, and customer lifecycle management
- Experience with Emarsys or comparable marketing automation platforms will facilitate your start
- Fluent German skills are required; additional languages such as French and/or English are a plus
- You have a pronounced analytical and networked way of thinking, complemented by your structured and careful working style
- Your hands-on mentality helps you build new structures and lead projects
- You describe yourself as a team player with good communication skills, are open to new things, and score with your empathetic and positive nature
Do you want to take Ochsner Shoes to the next level with your expertise in CRM management and are ready to get started? Then we look forward to receiving your application directly online via our application tool!
(Paper dossiers and dossiers from personnel service providers will not be considered)
