You will be primarily responsible for enhancing the loyalty cashback program through the development and implementation of new features and enhancements based on user feedback, data analysis and industry trends, while coordinating this vertical within the Product Marketing Team.

We have a strong focus to deliver the best-in-class member experience, whilst operating in a friendly, transparent, and multicultural environment. The Digital Product Enhancements Specialist role is diverse and demanding, requiring a blend of effective communication skills both in English and French, project management and technical understanding.

Tasks and Responsibilities :

This list of tasks and responsibilities is aimed to respond to the needs of the Product Marketing Team. This list is not exhaustive and acts as a guideline rather than a complete set of responsibilities.

1.1. Daily Tasks

• Gather user feedback and insights to identify areas for improvement, develop and implement them within our digital loyalty cashback program.
• Document existing product processes and user flows and come up with improvements to reduce friction points.
• Collaborate closely with the relevant teams to conceptualize, prioritize and implement new features and enhancements that add value to the user experience.
• Conduct usability testing and iterate on designs to ensure that new features and enhancements are intuitive and user-friendly.
• Collaborate with engineering teams to develop and deploy new features and enhancements in a timely manner.
• Monitor user engagement and feedback after the release of new features and enhancements to assess their impact and effectiveness.
• Analyze data and metrics related to user behavior, conversion rates, and product usage to identify opportunities for further optimization.
• Stay informed about industry trends, best practices, and emerging technologies in digital product development and loyalty programs, to continually improve the digital loyalty cashback program.
• Provide regular updates and reports to senior management on the progress of digital product enhancements and their impact on user satisfaction and business goals.
• Foster a culture of innovation and continuous improvement within the Product Enhancements vertical, encouraging experimentation and creative problem-solving.
• Ensure country legal requirements are applied for the proposed initiatives.
• Support on UATs for product releases and liaise with Technology team to manage defects and their resolution.
• Proactively assess and identify impacts of other business units’ initiatives.

1.2. Stakeholder Management

• Create and nurture long-term relationships with all stakeholders (internal Nyon office teams and individuals, market contacts, Product Team colleagues, legal teams).
• Communicate clear and concise information regarding daily activities, status, scope of work for each assigned item and expected deadlines.
• Manage expectations regarding overall delivery, as well as individual items’ statuses throughout the delivery process.

1.3. Risk Management and Escalation

• Highlight any potential issues, blockers or stakeholder related risks to the Digital Product Manager, in a timely manner.

2. Qualifications : 

• Education in Digital Marketing required.
• At least 3 years of digital product marketing experience in a similar position/level of responsibilities.
• Record of leading product enhancement initiatives from concept to implementation.
• Fluent in both oral and written English and French, other European languages will be a plus.
• Ability to delegate, coordinate and motivate the other members in their vertical.
• Advanced Excel skills.
• Strong problem-solving and analytical skills, with an ability to see the small and the big picture.
• Excellent oral and written communication skills.
• Exceptional attention to details.
• Advocate of "the voice of the customer", always looking at potential sources to get end-user feedback.
• Strong stakeholder management skills with emphasis on building relationships with the other teams, nurturing collaboration and sharing ideas.
• User-centric approach and the ability to follow through from concept to testing, analysis and implementation.
• Good understanding of technology and project delivery, with the ability to challenge the solution's technical assessments and feasibility, while always considering and respecting the agreed timeline.
• Ability to define, implement and report on relevant metrics for each of the proposed initiatives.
• Data-driven with emphasis on constant data monitoring, analysis and testing.
• Digital savvy, with genuine interest in innovative technologies, market trends and user behavior, while having the ability to research and benchmark.
• Strong reporting skills, with the ability to easily identify, emphasize and present in layman's terms what were the results of each initiative.
• A Team Player with strong focus on people, able to create a comfortable environment where creativity, sharing ideas and experimentation are key to problem solving and continuous improvement.
• Proven successful track record in dynamic, fast-growing and customer-driven organization.

Behavior / Aptitude :

• Ability to meet tight deadlines.
• Ability to work independently and as part of a team.
• Willingness to quickly shift on priority or direction to help resolve high level business needs.
• Digital savvy and excited by technology.
• An enthusiastic and bright individual with an outgoing personality.
• Consistency with Tenerity core values: Trust, Transparency, Teamwork.