Global Head of Brand Partnerships (f/m/x)

We are a dedicated Squad on a mission to reshape watchmaking, rooted in our legacy since 1884. With a passion for crafting timepieces that thrive across air, land, and sea, we bring together a unique fusion of casual elegance, sustainability, and inclusive luxury. With 140 years of heritage and over 1,900 passionate individuals across 20 countries, we’re excited to continue our journey forward.

Join our vibrant team in Zurich as Global Head of Brand Partnerships and lead the global vision for iconic, culturally relevant, and strategically powerful brand collaborations.
This role reports to Global Director of Events & Brand Partnership.

As the Global Head of Brand Partnerships, you will drive the long-term strategy, execution, and evolution of our global brand partnerships portfolio — across sponsorships, licensing, ambassadors, and high-impact platforms. This senior leadership role requires a visionary with strong commercial acumen, deep industry knowledge, and a proven track record of building transformative partnerships that elevate brand equity and drive business results.

Your Contribution:

• You will lead the global strategy and vision for brand partnerships across sponsorships, licensing, global platforms, and talent/ambassador collaborations
• You will build and manage a high-performing global team, empowering them to drive innovation and excellence in partnership execution
• You will oversee the full lifecycle of all brand partnerships — from identification and negotiation through to activation, optimization, and renewal or exit
• You will develop and maintain strategic relationships with senior stakeholders across key industries, including motorsports, aviation, design, lifestyle, and sustainability
• You will collaborate closely with cross-functional teams including marketing, product, communications, legal, retail, and regional markets to ensure full alignment and integration of partnerships
• You will negotiate complex commercial and licensing agreements, ensuring strategic value and alignment with legal, brand, and business objectives
• You will own and optimize the global partnership budget, ensuring efficient allocation of resources and strong ROI on all partnership investments
• You will identify new strategic opportunities aligned with the brand’s values and long-term growth vision
• You will represent the brand at global industry events, high-level meetings, and key partnership engagements as a true ambassador of our identity and values
• You will define KPIs, measurement frameworks, and reporting structures to evaluate partnership success and impact at both global and local levels

You will fit well to our squad if:

• You have a minimum of 10 years’ experience in global brand partnerships, sponsorship management, or strategic collaborations within luxury industry
• You have demonstrated success in leading global sponsorships, licensing deals, and talent relationships that drive both brand and commercial impact
• You have strong expertise in complex contract negotiation and stakeholder management at the executive level
• You have extensive experience overseeing multi-market brand activations and large-scale projects, with a focus on innovation and premium positioning
• You have a deep understanding of the luxury brands landscape
• You have a proven ability to lead global teams and drive cross-functional collaboration across regions and disciplines
• You are an inspiring leader with exceptional communication skills, capable of aligning diverse stakeholders and managing change
• You are strategic, resourceful, and solutions-oriented, with a high level of ownership and entrepreneurial spirit
• You are fluent in English; German or French would be a plus
• You are open to global travel and excited to represent the brand on a worldwide stage

Your new employer:

At Breitling, we encourage everyone to bring true authenticity to work and contribute to our shared mission to redefine luxury. We prioritize the well-being of our employees by fostering an environment of diversity, equity and inclusion, where every voice is heard and valued.

We believe that happy, healthy employees are the key to success, which is why we offer competitive benefits, including:

• Home office (depending on position requirements) 
• Watch to wear / watch to buy program
• Referral program
• Development opportunities
• Maternity leave (17 to 19 weeks)
• Culture of feedback

Want to take on this mission and join our team? Apply now!

We value diversity and are committed to fostering an inclusive environment that reflects the excellence and refinement that define our brand. We welcome applications from all backgrounds, regardless of race, gender, age, sexual orientation, disability, or any other protected characteristic. We invite candidates from all walks of life to share their applications to join our Squad, where inclusion is at the heart of our vision of elegance and prestige. 

Please note that the use of protective equipment is required for certain roles to maintain the highest standards of safety and precision during operations in our workshops.