Marketing Automation Manager (m/f/d)

Georg Fischer

  • Veröffentlicht:

    17 November 2022
  • Pensum:

  • Vertrag:

  • Sprache:

    Deutsch, Englisch

Marketing Automation Manager (m/f/d)

Marketing Automation Manager (m/f/d)


Switzerland, Schaffhausen

At GF, we see our company as a forward-thinking leader in our field. Since 1802, we have been embracing innovations and sustainable solutions of the highest quality that add value to people's lives around the globe.

At GF Piping Systems, we connect resources, technology, and people, enabling positive change for a better future together. Within our dynamic digital marketing organization, we are looking for an experienced Marketing Automation Manager with profound project management skills, Microsoft Dynamics Marketing expertise, and solid data analytics and insights skills

Reporting to the Head of Digital Marketing, the Marketing Automation Manager will manage and further automate opportunity generation and the lead management journey. Supporting the global demand generation and marketing management teams in executing performance marketing activities and developing the required performance-based reporting dashboards.

Your tasks:

  • Plan, implement, manage and monitor marketing automation on a global scale, including lead management, lead nurturing programs, lead scoring, lead routing, and performance reporting

  • Manage, execute and further development of Marketing Campaign automation to drive, steer and run opportunity generation & lead journey

  • Manage taxonomy, tagging and segmenting lead generation data, and track performance across channels to support the campaign management

  • Create, manage, and run MSD for Marketing training guides & technical support

  • Keep up-to-date with industry best practices, monitor competitors, and learn the latest best practices in the industry

  • Creating and managing profiles, layouts, reports, dashboards, process automation, and other configurable parts of the interface for end-users

  • Ensure quality and efficiency of website and automation by executing regular testing plans, including multivariate A/B testing that maximizes conversions

Your profile:

  • A Bachelor's or Master's degree in marketing, business administration, or in an equal field

  • At least six years of experience as a Marketing Automation Manager or in a comparable role

  • With an extensive understanding and proven record of architecting and building Marketing automation configuration and implementation as well as functional and technical capabilities, MSD 365 for marketing experience is a plus

  • Profound project management skills being comfortable managing multiple projects simultaneously and involving large global MarCom teams from many locations

  • Analytical, organizational & time management, oral & written communication skills, and, importantly, an excellent team player

  • Analyze opportunities to deploy creative solutions & automation that streamline productivity, reporting, & the customer experience based on business objectives, challenges, and KPIs

  • Ability to meet deadlines and solve problems as they arise, be agile & open to change as the company grows


Clear vision and purpose
"We are a sustainability and innovation leader providing superior customer value" is our vision and this is what guides us. Our purpose "becoming better every day - since 1802" is what inspires us in our daily work.

Sustainability and innovation focus
We have high sustainability and innovation goals. Let's work towards a sustainable future together.

Excellent learning tools
At GF we provide development opportunities for everyone. We offer global learning tools as well as trainings and specialized courses.

Great career opportunities
GF as a global acting company provides many opportunities regarding career growth. We also offer a dedicated talent management process (MyNextBigStep@GF) to boost your career.

Employee Counceling
The independent employee counseling service at GF is available to all employees for both private and professional concerns.

Flexible working conditions
Wherever possible we offer flexible working hours as well as the possibility to work remotely.

Free parking
We provide free parking spaces for all employees.

Very attractive pension scheme
GF offers all employees an excellent pension plan.

Your contact

René Paparusso

Talent Acquisition Manager

+41 52 631 37 86

Ebnatstrasse 111

8201 Schaffhausen


Who we are

GF Piping Systems is the world's leading supplier of piping systems. We enable the safe and sustainable transport of fluids. Our business is driven by industry-leading sustainability levels, innovation through digital solutions and investment in a culture based on performance, learning and caring.

Apply now


  • Georg Fischer