Bizerba Schweiz AG

Direct involvement in a customer appointment provided a realistic insight into sales work, the market, and professional customer relations. The collaboration with the sales manager was technically sound, practical, and on an equal footing. The customer meeting itself was well prepared and demonstrated that customer relationships and technical and commercial expertise are highly valued in day-to-day business. Communication in the run-up to the meeting was also clear and efficient.

The application process was multi-stage and time-consuming overall. After interviews with HR and the relevant sales manager, there was a half-day trial period. The direct feedback on site was explicitly positive. However, the final rejection was based on a decision at management level, without any personal exchange or discussion. From the applicant's point of view, more transparency and direct dialogue would have been desirable, especially after a trial work day. A clear, consistent decision-making process and the early involvement of all relevant decision-makers could make the application process more efficient and transparent.