Group Brand Manager Cosmetic - Body Care & Cleansing (m/f/d) 80-100%

Weleda AG

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Key information

  • Publication date:

    08 May 2024

  • Workload:

    80 – 100%

  • Contract type:

    Unlimited employment

  • Language:

    German (Fluent), English (Fluent)

  • Place of work:

    Arlesheim

Weleda is the world’s leading manufacturer of certified natural and organic cosmetics and anthroposophic pharmaceuticals. These are developed, produced and marketed with the help of 2,400 employees worldwide. We take a holistic approach to people’s health and wellbeing with our products. A forward-looking approach, social commitment and economic success are the pillars of Weleda. In harmony with nature and the human being – since 1921.

For our global department "Group Marketing Cosmetics" we are looking with immediate effect or by agreement for a

Your role:

  • Holistic Leadership and Global P&L Responsibility: Responsible for the Body Care & Cleansing Categories (Body Lotions, Showers & Baths, Deodorants, Hand & Foot Care, Oral Care, Hair Care)
  • Strategic Development: Develop strategies for the respective categories, define and drive the innovation pipeline, create global category plans, and ensure sufficiency in the innovation pipeline to reach growth objectives based on consumer and market understanding, trends, and competitive landscape
  • Innovation, Campaigns & Design: Lead innovation projects and oversee product development. Brief and lead development of global campaign toolkits and packaging design in line with key market needs and category drivers
  • Global Brand & Category Plans: Own and manage global brand and category plans, collaborating closely with country marketing teams to enable excellent execution in the markets and maintain brand consistency
  • Market Monitoring: Monitor in-market performance, category trends, and competition to identify new opportunities and adjust strategies accordingly
  • Budget Management: Manage and allocate budgets for your categories

Your profile:

  • Degree in Marketing, Business Administration, or a related field; Master’s degree preferred
  • Min. 5 years of brand management experience in cosmetics, skin care. Ideally expertise in German and French cosmetic retail landscape
  • Experience in leading global innovation projects from idea to final launch stage and management of the full product lifecycle
  • Strong leadership skills, effective in communicating and experience in managing stakeholders and cross-functional teams
  • Proven track record in developing 360° campaigns leading to sustainable growth, expertise in digital and social media
  • Excellent analytical skills and ability to synthesize complex information, financial acumen and an entrepreneurial mindset
  • Open-minded, solution-oriented and curious, with a motivation to continuously learn and grow. Self- driven & enthusiastic with the ability to manage several projects independently
  • Fluent in English (in speech and writing); ideally also good German skills

 We offer:

  • Combining work & family life
  • Leadership principles 'set an example, have confidence & assume responibility'
  • Mobile work
  • Flexible working time
  • Financial support for public transport
  • Great teamwork
  • International collaboration

 
Do you have any questions?

Ms Pascale Lenzi, Teamlead Business Consulting Switzerland will be happy to answer your questions (+41 (0) 61 705 20 89).

Are you interested?

We look forward to receiving your full, electronic application via our homepage. We only accept applications received via our job portal. Unfortunately, all other applications cannot be processed and physical applications will not be returned.  Online application .
 
The gender-related spelling is used solely for better readability and stands for inclusion of all gender identities.

 

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