Digital Experience Manager (m/f/d) 70-100%

Shape the digital experience that excites people!

As part of our Consumer & Digital Experience team, you ensure that every digital encounter with our brands, from Ovomaltine to Twinings, becomes unforgettable. You develop the touchpoints that consumers love and make our brands shine online.

In this role as Digital Experience Manager (m/f/d), you are responsible for the digital brand presence and performance of our channels. You design the strategic and operational development of our digital touchpoints, from websites, SEO/GEO, and reporting & tracking to social media and digital campaigning. You ensure that our brands are perceived consistently, relevantly, and effectively.

At Wander AG, you combine the strength of traditional brands like Ovomaltine with the dynamics of modern digital strategies, actively shaping the future of a leading FMCG company. As part of the international Twinings Ovaltine Group within Associated British Foods (ABF), you work in a global network and drive the digital development of our love brands.

Digital Experience Manager (m/f/d) 70-100%

• Websites: Professional responsibility and further development of our websites; responsible for SEO/GEO strategy as well as coordination of adjustments and legal requirements.
• Social Media & Digital Campaigning: Advising brands on digital campaigns; supporting social and Google paid campaigns, assisting with content publishing and community management.
• Reporting & Analysis: Managing tracking and reporting; analyzing and optimizing tools such as Fusedeck, Google Analytics, GTM, and Looker Studio for data-driven decisions.
• Tool Management & Compliance: Managing online tools and accounts; ensuring security and data protection policies.
• Performance Optimization: Further development and optimization of our digital channels in collaboration with agencies.
• Strategic Support: Participating in projects and initiatives of the Consumer & Digital Experience team.
• Education & Training: Successfully completed education in communication, marketing, or media as well as further training in digital marketing (CAS, MAS, or equivalent).
• Professional Experience: Several years of experience in digital marketing, ideally focused on websites, SEO, and analytics; knowledge in social media community management, publishing, and campaigning as well as handling tracking, analysis, and reporting tools.
• Tool Know-how: Good knowledge of common digital marketing tools such as Meta Ads Manager, Google Analytics, Google Ads, Search Console, Looker Studio, or comparable platforms.
• Digital Affinity: High enthusiasm for digital trends and technologies as well as genuine curiosity to discover, try out, and further develop new topics.
• Language Skills: Native-level German and good English skills; French skills are an advantage.
• Working Style & Skills: Analytical and structured thinking, independent working style, team player with strong communication skills, organizational talent, and flexibility in a dynamic environment.
• At least 5 weeks of vacation
• A day off on your birthday because your day matters
• Additional days off on the Friday after Ascension Day, December 24th & 31st
• Sporty corporate culture with flat hierarchies, informal culture, and plenty of creative freedom
• Attractive 35% employee discount in the company-owned factory shop
• Discounted Reka checks for even more leisure value
• Modern equipped work environment and flexible working hours including home office options
• International network & development opportunities within the ABF group
• A team that sticks together!

After uploading your dossier, we will review your application and send you a confirmation of receipt. Reviewing the applications received takes time. However, it is important to us to communicate as quickly and transparently as possible. As soon as we have gained a comprehensive first impression of your qualifications, we will contact you to inform you about the next steps. If your profile matches our requirements, we will invite you by phone for a personal interview with us in Neuenegg.