Digital Marketing Manager (German required)

Location: On-site, Hybrid / Zürich 

My name is Carina and I work at what. AG, a leading digital consultancy based in Zurich, Switzerland. You can learn more about our company here: what.digital

We’re looking for a reliable, motivated, and experienced Digital Marketing Specialist to join our growing team. You’ll be working with a kind, talented, and driven international team who care deeply about creating impactful digital work for our clients.

This is a long-term full-time opportunity for someone who is passionate about growth marketing, enjoys collaborating with clients, and thrives in a fast-paced environment. You’ll work on a variety of assignments – from managing SEO and ad campaigns to client strategy and performance tracking – with autonomy, support, and a clear path to grow.

About what. AG

• We are a digital consultancy based in Zurich with a global team of 50+ specialists.

• Our clients range from innovative startups to large global brands.

• We build modern websites, digital products, and help our clients grow with smart, creative strategies.

• Our team values continuous learning, autonomy, and a positive, collaborative culture.

Your Role:

• Implement growth marketing strategies across SEO, paid ads, email marketing, social and more.

• Manage client accounts and serve as their main point of contact.

• Coordinate a team of channel experts to deliver campaigns on time and on budget.

• Analyse data to optimise campaign performance and client ROI.

• Help maintain high customer satisfaction and internal efficiency.

• Follow internal processes like budget control and billing.

• Support with client renewals and new business where needed.

Key & Essentials Skills:

• German native speaker (Swiss German understanding), fluent in English.

• 2–3 years of agency experience.

• Proven experience in at least 2-3 core marketing channel (e.g., SEO, Google Ads, social ads).

• Solid project management and communication skills.

• Digitally savvy and data-driven mindset.

• Experience with tools like Google Analytics, spreadsheets, and social media platforms.

• A proactive attitude, attention to detail, and a drive to grow professionally.

Pay:

• 5'500-8'500 CHF a month for full time work (42.5 hours / week)

• We are looking for a full time employee

Perks:

• Based in our beautiful office in Seefeld, Zurich (minimum 3 days/week in-office).

• You take control of your availability – need to take care of something in the morning and want to catch up later? No problem. We are results-oriented and don’t micromanage.

• Flat hierarchy – decisions get made fast.

• You’ll have a large amount of responsibility and influence in your department. If you see something that could be improved, speak up – we’re listening.

• Multicultural, multidisciplinary team that values learning, improvement, and collaboration.

• 25 days holiday allowance for full-time employees, plus public holidays off.

• Fair compensation with the possibility of joining our profit participation scheme.

• Opportunities to visit clients on-site in Switzerland.

• Weekly remote Pilates classes for all employees.

• Access to an exclusive coaching programme, available upon application.

We believe work should be something you want to do – not something you have to do.

How to Apply:

• Apply directly via our website 

• Please send us your CV and a 1–3 min intro video in German (we recommend Loom or YouTube), where you explain what attracted you to this role and why we should hire you.

👉 Applications without the intro video will not be considered.

Make sure you follow these steps, as we often receive a lot of applications and being organised is critical. We are looking for a team member for the long term and will offer raises and bonuses based on performance as we grow our company and you progress. Therefore, I will only consider applicants who really want the role.

Please note: We can only consider applications submitted directly through our designated application portals. Applications sent via other channels (e.g. email or social media) will not be reviewed.

If successful at this stage, there will be a short video call between us, and video and spoken English will be required. Don’t worry if you’re shy – I am too!