Group Product Manager Snacks & Apéro Pastries
Key information
- Publication date:28 August 2025
- Workload:100%
- Place of work:Zürich
Job summary
Join Zweifel, a leading brand for salty snacks in Switzerland! Enjoy a dynamic work environment with great benefits.
Tasks
- Oversee the portfolio and category strategy for snacks and apéro.
- Develop and implement innovations for Swiss and export markets.
- Lead a team of three product managers and drive product concepts.
Skills
- Business degree or marketing training with FMCG experience.
- Strong analytical and conceptual thinking skills required.
- Fluent in German and English, French is a plus.
Is this helpful?
In Switzerland, we are the leading brand for savory snacks. What moves consumers inspires us. With passion, pioneering spirit, and a diverse product portfolio, we grow in Switzerland and selected foreign markets. As Zweifel snack experts, we live a pronounced culture of quality and innovation.
Group Product Manager Snacks & Apéro Pastries
100%
For our Zweifel family in Zurich-Höngg, we are looking immediately or by arrangement for a strong executor, ambitious and dynamic personality as:
This is what you can achieve with us...
- Overall responsibility for the portfolio and assortment strategy of the Snacks & Apéro Pastries category
- Development and implementation of the category strategy to strengthen the core business as well as proactive expansion through innovations for the Swiss trade and export
- Leadership and further development of three Product Managers
- Long-term evaluation and development of product concepts, line extensions, relaunches, renovations, new offer formats, as well as the associated pricing
- Leadership or active participation in internal initiative groups within the framework of the ZCS strategy process
- Conducting market and trend analyses for continuous adaptation to changing consumer needs
- Development and support of marketing and sales promotion measures in close cooperation with communication and key account management
- Close collaboration with agencies and manufacturers in the areas of packaging, communication, and market research based on detailed briefings
- Qualitative and quantitative reporting of the responsible product portfolio
- Scouting for innovations, cooperations, and new partners as well as participation in events, lectures, and national and international trade fairs
- Planning and responsibility for the annual cost budget of the own product portfolio
Why you will succeed...
- Business administration know-how (university/FH) or commercial training with further education in marketing/sales
- Proven, many years of experience in product and category management of consumer goods in the food sector
- Experience in managing and developing a portfolio with a holistic marketing perspective (4Ps) as well as good knowledge of the Swiss food trade
- Entrepreneurial and strategic thinking with foresight in portfolio management
- Conceptual and analytical thinking combined with solid know-how in project management
- Leadership experience as well as competence in stakeholder management in an international environment
- "Pioneering spirit" and experience with innovation management methods (e.g., Design Thinking)
- Very good knowledge in handling market research figures
- Ability to develop and successfully continue strategies and new business cases (concepts)
- Fluent in German and English; French is an advantage
What you can look forward to...
- Attractive employment conditions such as your own pension fund with significantly higher benefits than legally required
- At least 5 weeks of vacation - birthday off work
- Free parking
- Enthusiastic and team-oriented working environment
- Great employee events
- Swiss family business with clear values
Contact
For questions about the application or employment conditions, please contact:
Nathalie Hulina-Compté
Human Resources
Phone: +41 44 344 22 11
For questions about the application or employment conditions, please contact:
Nathalie Hulina-Compté
Human Resources
Phone: +41 44 344 22 11
If you feel addressed and would like to make a difference, we look forward to receiving your complete application.