Market Insight & Analytics Specialist (m/w/x)

Position Summary

Role and Responsibilities

Your tasks, you…

• develop and maintain a structured store segmentation framework across product categories
• ensure consistency and regular updates of POS master and segmentation data in collaboration with BI and data owners
• define KPIs and benchmarks for Field Force activities (e.g., store visits, merchandising quality, product knowledge)
• coordinate quality assurance processes such as mystery shopping and knowledge checks
• act as key contact for the external Field Force agency, supporting coaching, meetings, and process alignment
• build and manage dashboards (Power BI, Tableau) to monitor channel and store performance
• integrate external data (e.g., footfall, demographics, competitor POS) into internal dashboards
• identify trends and anomalies in POS data and support issue resolution
• query and analyze customer and CRM data to uncover insights on consumer behavior and interactions
• translate data into compelling narratives that influence marketing decisions and drive customer-centric strategies
• collaborate with internal teams to improve data flows and visualization of field and customer data
• lead operational projects (e.g., system changes, reporting updates, performance audits)
• explore and apply AI, automation, and advanced data tools to enhance segmentation and reporting
• support pilot initiatives leveraging AI for performance analysis and insight generation

Skills and Qualifications

Your profile, you…

• have mid-level experience in data analysis and dashboard creation
• are experienced in retail operations, trade marketing, or field execution
• turn data into actionable recommendations with structured thinking
• manage external service providers (e.g., field force agencies) effectively
• communicate and influence stakeholders across functions with strong interpersonal skills
• work proactively and collaboratively as a team player
• stay curious about emerging technologies (e.g., AI) and translate trends into business value
• use Power BI, Tableau, or similar tools for data visualization
• understand SQL and relational data structures, and are proficient in Excel and Microsoft Office
• speak German and English fluently; French is a plus
• have an existing network to local and international agencies (ideally)
• are self-driven, organized, detail-oriented, and deliver high-quality service with a professional appearance

What we offer you

We are an innovative, future-orientated company that puts its employees first. We offer a dynamic, young and energetic working environment with attractive social benefits where you can contribute your ideas.

* Please visit Samsung membership to see Privacy Policy, which defaults according to your location, at: https://account.samsung.com/membership/policy/privacy . You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here : https://europe-samsung.com/ghrp/PrivacyNoticeforEU.html