Online Marketing Specialist 50%

The marketing team of the Industrial Division is responsible for planning, creating, and executing worldwide marketing activities in collaboration with our business units and sales organizations. To strengthen our marketing team, we are looking for an Online Marketing Specialist 50% (all genders). In this role, you will take on the following tasks: You create content in the content management system AEM related to the Industrial Division part of our homepage (product pages, branding pages, etc.). You have an overview of all web content topics and independently ensure their timely completion. You analyze the YouTube Industrial channel and participate in its management. You contribute to the support of our Sales Enablement Tool (SET) for the Industrial Division, ensure the quality of sales content in the SET, and are responsible for project management for selected activities and programs. You assist in analyzing, optimizing, and reporting on the SEM program as well as on assigned SEM projects within the division. You act as a direct link between group functions and the Industrial Division for assigned programs, which you manage independently. You support the e-Marketing Manager in special projects and manage costs and reporting at the program level.