Digital Marketing, Content & Media 60-70% | Diakonie Bethanien
Zürich
Key information
- Publication date:31 December 2025
- Workload:60 – 70%
- Place of work:Zürich
Job summary
Join Diakonie Bethanien in a dynamic marketing role! Contribute to meaningful content creation.
Tasks
- Create engaging content across various digital formats.
- Develop and manage social media strategies and campaigns.
- Collaborate with teams to enhance community outreach.
Skills
- Completed education in marketing, digital media, or related fields.
- Strong visual skills in photography and video editing.
- Experience with Google Analytics and social media tools.
Is this helpful?
Digital Marketing, Content & Media
60-70%
Ref. No. 72431
Over 111 years ago, courageous women dared to break the mold and take a new path.
Since then, people have been at the center of Diakonie Bethanien. The cultural backgrounds of our employees are as diverse as the fields of activity of our business areas.
60 - 70% (possibility of home office)
from March 1 or by arrangement
Buckhauserstrasse 36, 8048 Zurich
Our everyday life is diverse, lively, and sometimes quiet. We are looking for a person who sees these moments and captures them in images, videos, and digital formats – with respect, clarity, and a sense for the essential.
Image, video, and storytelling are at the heart of this role. You primarily create content for the Bethanien daycares as well as for living and care in old age – thoughtful, authentic, and with a good eye for detail and for people and situations.
The focus is on practical implementation in everyday life.
We offer:
- Informal "you" culture throughout the company
- Flexible work arrangements: on-site and partial home office possible
- Meaningful work environment in education, care, living, and elderly care
- The opportunity to contribute your own ideas and develop personally
- Very good social benefits and additional accident insurance - worldwide private ward
- 25 days of vacation per year & additional purchase of 10 vacation days per year possible
- 50% discount on lunch in the staff restaurant
- Free mineral water and hot drinks without quota
Your area of responsibility:
- Creating content (text, image, video, newsletter, flyers, presentations, etc.)
- Planning and implementation of short video formats (e.g., reels, stories, everyday insights)
- Conceptualization, design, and sending of newsletters (Brevo)
- Maintenance and updating of websites (WordPress)
- Collaboration in the further development of our social media channels (Meta, LinkedIn, prospectively TikTok)
- Application of SEO basics, GEO knowledge (Generative Engine Optimization) is an advantage
- Assistance in building and launching Google Ads campaigns
- Setup, use, and evaluation of Google Analytics for success control
- Use of AI tools to support everyday marketing tasks
- Close cooperation with departments and support of marketing managers in daily business
- Coordination with external service providers as needed
What you bring:
- A completed basic education (EFZ) in commercial, digital, or comparable field or corresponding practical experience/training
- A good visual sense and joy in image, video, and design
- Experience in filming, photographing, and editing content
- Experience in creating and sending newsletters (Brevo)
- Knowledge of Google Ads and Google Analytics
- Experience with WordPress and graphic tools like Canva (Photoshop is an advantage but not a must)
- Interest and openness to new developments, AI tools, and digital trends
- A structured, reliable, and independent way of working
- Enjoyment of working in educational, care, and social contexts
Are you interested? Then we look forward to hearing from you.
If you have any questions, I am happy to assist you.
Head of Marketing & Communication
Diakonie Bethanien is a social and healthcare company based in Zurich. Our approximately 350 employees work in the areas of elderly care and living, gastronomy, hotel, daycares, protection for children and parents, as well as social therapeutic living for women with eating disorders.