Social Media Manager

Manage social media channels: You manage the social media channels of the Cantonal Police Basel-Stadt, plan posts and ensure current, varied and target group-oriented communication.

Create creative content: You develop ideas for new formats and implement them independently. This includes creating texts, photos, graphics and videos - from conception through production to publication.

Support personnel recruitment: In close cooperation with recruitment, you develop target group-oriented communication measures to attract new employees. You design and produce suitable content and advertising materials for social media and other recruitment channels.

Further develop digital communication: You follow current social media trends, analyse the impact of our posts and campaigns and contribute new ideas. Together with the communication team and recruitment, you further develop our digital presence.

Experience: Preferably, you already have practical experience in social media management and digital marketing. You are familiar with common social media platforms and their particularities. You are proficient in using image and video editing software and ideally have experience with digital advertising campaigns.

Personality: You are creative, independent, a team player and actively contribute your own ideas. You work in a structured manner, keep an overview even with short-term tasks and have a strong sense of quality as well as the necessary discretion. Your writing style is confident, clear and target group-appropriate. You have a good sense for storytelling, visual communication and effective addressing of different target groups.

Education: You have training or further education in communication, marketing, journalism or a related field.