Digital Marketing Executive 100% (m/f/i)
New York
Key information
- Publication date:10 October 2025
- Workload:100%
- Place of work:New York
Job summary
Bürgenstock Resort Lake Lucerne is a Swiss icon established in 1873. Experience a unique blend of luxury and relaxation in a stunning setting.
Tasks
- Develop and implement creative marketing strategies globally.
- Create engaging content for various online platforms.
- Support social media activities and marketing campaigns.
Skills
- Completed hotel management or marketing education required.
- Excellent verbal and written skills in German and English.
- Proficient in MS Office and Adobe Creative Suite.
Is this helpful?
An icon among Swiss hotels: The story of the Bürgenstock Resort Lake Lucerne began in 1873 – a story that still impresses and touches today. High up on the Bürgenberg lies an oasis of relaxation and a place of first-class hospitality. The Bürgenstock Resort and its approximately 700 employees from 54 nations offer the perfect setting for dazzling moments that remain memorable.
Three exclusive hotels, the Bürgenstock Hotel & Alpine Spa (5* Superior) with the two accommodation options The Contemporary and The Heritage, the Waldhotel by Bürgenstock (5* Superior), and the Taverne 1879 (3*) are available to guests. Each of these houses knows how to create a unique atmosphere. Ten restaurants, bars & lounges are the showcase for culinary excellence; in the award-winning Alpine Spa and Waldhotel Spa, guests find ultimate relaxation. The Bürgenstock Resort is not only a dream destination for travelers from all over the world but also a workplace with an excellent corporate culture.
The resort ranks 4th among the best employers in Switzerland 2023 in the category of gastronomy, tourism, accommodation, entertainment, and leisure, and received the official certification as a "Great Place to Work" in Switzerland 2025. Two awards that fill the entire team with pride.
To strengthen our team, we are looking for a
Digital Marketing Executive 100% (m/f/i)
Your tasks – versatile and responsible:
- Co-development and implementation of innovative marketing strategies at national and international levels.
- Support in managing digital agencies.
- Creation of high-quality content for online platforms.
- Support in the conception and implementation of social media activities.
- Planning and execution of campaigns in the areas of digital marketing, as well as organization and support of marketing events.
- Management and monitoring of digital channels.
- Development of sales-promoting materials, promotions, and offers to increase brand attractiveness.
- Analysis and reporting of campaign results, creation of performance reports and presentations with recommendations for action.
- Maintenance and implementation of CI/CD guidelines to ensure a consistent brand appearance.
Your profile – convincing and professional:
You have completed training at a hotel management school or a commercial education with a focus on marketing and communication. You have already gained initial professional experience in marketing – ideally in the hotel industry and/or luxury segment.
Your excellent written and spoken skills in German and English distinguish you as well as your confident handling of MS Office and solid knowledge of the Adobe Creative Suite.
Experience in social media as well as with content management systems (CMS) is an advantage.
You think creatively, act innovatively, and have a strong sense of brand aesthetics. Organizational talent, teamwork, and a confident appearance are among your strengths, as well as an independent, structured, and solution-oriented way of working.
You can expect a versatile activity in a great team with many benefits, such as the staff house with a fitness studio, TV lounge, billiard room, and library. You receive discounts in the restaurants, in the hotel for overnight stays for you and your family and friends, discounts for tennis, golf, sports equipment as well as insurance and medical services. You can attend group courses at attractive prices and obtain REKA checks from us at preferential conditions. Travel by public transport is financially supported by the company, and parking spaces are offered at attractive prices. As an employee, you get access to the Beekeeper employee app, benefit from interesting training opportunities and internal advancement possibilities, and much more.
If you also identify with our values of enthusiasm, commitment, responsibility, and entrepreneurship (BEvU), then seize this unique opportunity for a varied role with great potential to learn new things and contribute to the success of the world-class resort in the heart of Switzerland.
We look forward to receiving your complete application documents with a cover letter, references, and photo.
Awards:
Swiss Location Awards «Switzerland's best meeting location»
World Travel Awards «Switzerland's Leading Luxury Hotel 2024»
World Spa Awards «World’s, Europe’s & Switzerland’s Best Hotel Spa 2024»
LHW Membership Awards «Remarkable Experience Award 2023»
Great Place To Work 2025
The New York Times’ «52 Places to Go in 2018»
Travel + Leisure «500 List 2021»
Handelszeitung «Best Employer in the Hospitality Sector 2023»
Falstaff Magazine «Best Hotel in Switzerland - No. 1»
Wine Spectator 2024 «Best Award of Excellence»
Swiss Bar Awards «Best Hotel Bar»
BÜRGENSTOCK HOTELS AG
Tamara Würzer
HR Assistant
Bürgenstock 30
6363 Obbürgen
+41 41 612 61 73
www.burgenstockresort.com
About the company
New York
Reviews
- Management style3.6
- Salary and benefits3.6
- Career opportunities4.3
- Working atmosphere4.4