Marketing & Social Media Manager (m/f/d)

Gonten

Key information

Job summary

Join the dynamic Appenzeller Huus team, focused on hospitality. Experience an exciting work environment with unique benefits.

Is this helpful?

Your main tasks

Professional responsibility for the areas of Marketing & PR
Creative and content responsibility for the social media channels
Support and implementation of digital marketing activities in cooperation with various agencies and partners
Support and implementation of traditional offline marketing activities in cooperation with various agencies and partners
Assessment, support and follow-up of inquiries from journalists and influencers as well as provision of press information
Contribution of ideas and creativity for the continuous development of new projects
Member of the Revenue & Forecast team as an expert for online traffic and the entire digital marketing environment of Appenzeller Huus
Maintenance and updating of hotel-relevant content, media and links on websites (consortia, OTA, tour operators, memberships, partners, tourism organizations)
Know the products of Appenzeller Huus and the standards in order to present them as a confident representative of the house during house tours
Support of online reputation management
Compliance with hotel-specific CI/CD standards as well as quality management (CMS)

Your profile

Completed hotel management school or degree in tourism and/or marketing
High level of creativity and resourcefulness
Confident handling of digital media and current marketing tools
Basic knowledge of SEO, metasearch and web design
Good graphic understanding as well as first experiences with common content management systems
Basic knowledge in handling InDesign, possibly also video editing programs, as well as common MS Office programs
Enjoyment of social media channels and content creation
Conceptual, structured and result-oriented way of working
Team-oriented personality with high social and communication skills
Very good oral and written language skills in German and English
Organizational talent and ability to work service-oriented
Flexible, decisive, resilient, discreet and empathetic
Trustworthy and confident in negotiations
Confident in dealing with stressful situations
Well-groomed appearance

We offer

Live and work centrally between Zurich and St. Gallen in the enchanting Appenzellerland
Be part of a top-class resort opening with two international hotel brands
Free employee meals
50% discount in the Appenzeller Huus gastronomy
Special prices for overnight stays in Hotellerie Suisse establishments
Appenzeller employee card
Modern team lounge with a wide range of catering and relaxation areas
The Leading Hotels of the World Friends & Family rates
Preferred Hotels & Resorts Friends & Family rates
Free parking