Zürich
Yesterday
Head of Marketing (f/m/x)
- 10 March 2026
- 100%
- Permanent position
- Zürich
Job summary
comparis.ch is Switzerland's leading comparison platform, helping users make informed choices. Join us for a dynamic work environment with great benefits!
Tasks
- Lead strategic and operational marketing activities for Comparis.
- Optimize the marketing channel mix for better performance.
- Collaborate with the newsroom to enhance brand positioning.
Skills
- Extensive experience in digital marketing and brand management required.
- Strong leadership and team development abilities essential.
- Excellent communication skills in German and English needed.
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About the job
About us
comparis.ch is the leading comparison platform in Switzerland. For over 25 years, we have been comparing tariffs and services from health insurance companies, insurers, banks, and telecom providers, among others, and offer the largest Swiss online marketplaces for real estate and cars. With comprehensive comparisons, we create transparency and help our users make the right decisions for them. With over 80 million visitors per year, we are one of the most used websites in Switzerland. Nine out of ten people know us as THE independent comparison platform in Switzerland.
Now that we have covered the company part, let's get to the point: Our marketing team needs your support!
What you will do
Active strategic and operational management of the marketing activities of the Comparis group including brand management
Optimization of the marketing channel mix
Implementation of on-platform optimizations along integrated user journeys to continuously increase conversion and cross-selling rates
Coordination and close collaboration with the Comparis newsroom (branding and content marketing) in the sense of a holistic communication strategy to strengthen brand positioning and maximize marketing performance
About us
What you will do
Your new team
Required Skills and Qualifications
What we expect from you
Extensive experience and expertise in marketing in a digital context, as well as brand management and development of a well-known, established, and successful brand
Proactive personality with several years of "hands-on" experience
Proactive approach to challenges with the willingness to take on operational tasks yourself
Proven track record in independently developing and personally implementing innovative marketing and communication solutions to gain market share
Excellent leadership qualities, both professionally and personally, with the ability to inspire and develop a team through active role modeling and coaching in a matrix organization
Strong analytical and conceptual skills and data-driven decision-making behavior
Excellent communication skills in German and English, both spoken and written (French is an advantage)
What you bring with you
What we expect from you
Nice to Have
Your new team
Our Benefits
Our Benefits
In return, here is what you can expect from us
As Head of Marketing with us, you have the opportunity to significantly shape and actively implement the future of our company. You will not only help shape the strategic direction of the leading Swiss online comparison service but also independently drive it forward. You will lead a motivated team of marketing experts, work closely with them, and use their know-how for pioneering solutions. The fundamental pillars of the Comparis brand have been established for decades, and it is important to understand and sustainably further develop them without throwing the basic principles overboard. With a modern marketing and data tech stack, you work in an environment with flat hierarchies, fast decision-making processes, and a lot of autonomy. Furthermore, we live a culture of transparency, respect, and trust. Lifelong learning is a given for us – we promote continuous development at the individual and team level. Additionally, we offer a 40-hour week with flexible working hours, the possibility of home office and remote work, as well as the option for unpaid leave.
In return, here is what you can expect from us
Convinced?
Then don't hesitate and apply for our position today. If you have any questions, Daphne, our People Management Leader, will be happy to assist you. We look forward to your application!
Note for recruiters: For this position, we only consider direct applications.
comparis.ch, Daphne Rühl, People Management Lead
Birmensdorferstrasse 108, 8003 Zurich, Tel: +41 44 360 53 73