Head of Market Management (70-100%)

About the job

Head of Market Management (70-100%)

Our commitment to buildings really makes sense. We protect what matters and are there when it counts. With us, you are more than welcome to take responsibility, help shape things, make a big impact, develop yourself, and simply be yourself. Welcome to the GVB team.

Head of Market Management (70-100%)

What you will achieve with us - your meaningful tasks

You are a member of the executive management and responsible for the products, customer and market approach strategy, as well as sales through partners and the online channel. In doing so, you orchestrate marketing, growth initiatives, and sales management across all channels and develop the market management of GVB Private Insurance AG (PVAG) holistically and strategically.

Specifically:

• you are responsible for the PVAG strategy process, further develop the strategic direction and positioning together with the executive management, and ensure the consistent implementation of strategic priorities.
• you are responsible for the market and customer-side development of insurance products throughout the entire product lifecycle and develop complementary services that create added value for customers and new business potential.
• you further develop the customer and market approach strategy, manage segmentation and target customer management, and ensure targeted market approach with effective, cross-channel campaigns.
• you are responsible for overarching sales planning and control including controlling and analytics as well as lead and opportunity management, ensuring that market potentials are systematically converted into concrete business opportunities.
• you lead and further develop partner management and ensure effective support and collaboration as well as the targeted utilisation of joint business potentials.
• you identify relevant market and customer developments and drive innovations derived from these in market approach, sales, products, and services.
• you lead and develop the market management team, set clear priorities, and create the framework conditions for effective cross-departmental collaboration.

What distinguishes you - this is why you are our wow

You combine strategic foresight with a strong market and customer orientation. You consistently think products, marketing, sales, and customer orientation together, recognise growth opportunities early, and implement them with high execution power into concrete initiatives. In doing so, you confidently operate at the interface of insurance, digitalisation, and sales.

• you bring solid experience in product management, marketing and/or sales management - ideally in the insurance environment - and have a good understanding of insurance products, regulatory requirements, and efficient product systems.
• you develop customer and market strategies based on data, translate them into clear priorities and measures, and manage their impact using relevant goals and key figures. You effectively combine digital and traditional marketing and sales channels.
• you think strategically and entrepreneurially, recognise new market and business potentials, and develop viable business models and collaborations with sustainable growth potential.
• you bring several years of leadership experience, solid knowledge in agile management, and a modern, coaching leadership approach. You promote self-responsibility and potential development, drive change forward, and understand how to effectively network and orchestrate people, teams, and different departments.

What we offer you - your benefits with a wow effect

This role offers you the opportunity to significantly shape the products, market presence, and sales development of PVAG. You take responsibility for a broad area of impact with high strategic relevance and great scope for design.

• Truly excellent flexible working
• Full coverage of accident and daily sickness benefits insurance
• Preferential conditions on insurance products and your own pension fund with an attractive contribution model
• Attractive mortgages for owner-occupied property
• Generous support for further training
• Discounted mobile phone subscriptions, PubliBike subscription, and REKA card with bonus

Where you will engage - here works your future team

Behind every house is a story. The story of the people and animals living in it. Around 550 employees, three companies, under the umbrella of the GVB Group.

Those who insure their building properly protect themselves from financial surprises. GVB Private Insurance AG ensures exactly that: with complementary insurance solutions, it offers comprehensive coverage for private, commercial, and public buildings. Market management brings together product development, customer and market approach, marketing, sales management, and partner management. Here, products and market access are consistently further developed from the customer’s perspective, growth opportunities are tapped, and new sales models are designed - digital, data-driven, and cross-channel.

You will find us in Ittigen (BE), a ten-minute walk from Wankdorf Bern.

You report directly to the CEO of GVB Private Insurance AG.
Start: by arrangement, at the latest by 1 January 2027

Our employees are our wow. Will you soon be part of it?
The GVB world is on a first-name basis. This starts already with your application.

We welcome every application but can only consider online applications.