Marketing Specialist (m/f/d) - Switzerland 80-100%

About the job

Become part of the success story of James Hardie Europe GmbH. Your Partner in Growth.

We are the world market leader for gypsum fibre and fibre cement solutions with the brands fermacell® and James Hardie. With our groundbreaking innovations, we are changing the way Europe builds. We set new standards in areas such as Lean Manufacturing, Demand Creation, and the implementation of our Push-Pull strategy. Our fantastic team combines the creative spirit of a start-up with the power of a world market leader every day.

We specifically promote the personal and professional development of our employees - through individual training and exciting projects. With us, not only the company grows, but also every single person in the team.

To strengthen our team, we are looking for a Marketing Specialist (m/f/d) - Switzerland 80-100% to start as soon as possible.

Marketing Specialist (m/f/d) - Switzerland 80-100%

Your tasks

• Independently manage marketing for Switzerland: You plan, coordinate and implement target group-specific marketing activities for the Swiss market and ensure that our brands and products are optimally positioned.
• Specifically expand brand awareness: You develop and implement brand and marketing strategies, especially for fermacell and Aestuver, and strengthen the perception of our brands with a special focus on product innovations.
• Successfully implement events and campaigns: You design and coordinate trade fairs, events, customer activities as well as B2B and B2C campaigns and ensure professional implementation.
• Actively drive lead generation: You plan and coordinate marketing measures for lead generation, analyse relevant key figures and derive optimisation possibilities from them.
• Manage budgets responsibly: You plan and manage the marketing budget for Switzerland, keep an eye on costs and ensure efficient use of available resources.
• Effectively support sales: You work closely with our sales team and ensure the availability of marketing materials, samples, giveaways, sales documents and leads.
• Professionally manage digital channels: You maintain our websites, create newsletters and social media content and ensure an attractive presentation of our products and solutions.
• Coordinate agencies and partners: You manage external service providers and agencies and are the central contact person for marketing projects as well as selected communication and sponsorship topics.
• Organise marketing materials and processes: You are responsible for our marketing warehouse and keep an eye on brochures, samples and other marketing materials.
• Collaborate internationally: You work closely with our European headquarters and ensure that international marketing activities are successfully implemented in the Swiss market.

You are...

• smart? You have a commercial education, further training in marketing or a comparable qualification. Above all, you bring enthusiasm for marketing and have practical experience in planning, organising or implementing marketing activities. You enjoy combining creative ideas with a structured way of working and move confidently between operational tasks and independent projects. Contact with the construction, craft or building materials environment is an advantage but not a must. In addition, you are confident with MS Office and preferably have first experience with Salesforce, SAP, CMS or other digital tools.
• driven? You work in a structured, independent and reliable manner and keep an overview even with parallel topics. With your strong organisational talent and sense of responsibility, you ensure that projects and tasks are implemented efficiently. You like to get involved, think solution-oriented and want to actively drive things forward and continuously improve.
• real? You are an open, warm and service-oriented personality who enjoys working with different teams and contacts. With your positive manner, you build trust - internally and externally. You enjoy implementing things properly, keep an overview and feel comfortable in an international working environment. You have very good German skills as well as good English skills; French skills are a plus.

You do not meet all the criteria mentioned? Be brave and apply anyway! We offer a wide range of training and are possibly willing to develop you into the role!

What we offer

In addition to attractive conditions, you can expect a working environment where team spirit, appreciation and personal responsibility are highly valued:

• Diverse tasks with scope for creativity: You take on varied activities and can work independently as well as contribute your own ideas.
• Collaboration on equal terms: You will find a motivated, collegial team with short decision-making paths and an open corporate culture.
• Modern workplace in an attractive location: You work in a modern office near Bern with very good public transport connections and a staff restaurant directly in the building.
• Comfort in everyday work: Parking spaces are available in the underground garage as well as other practical benefits.
• Space for balance and exchange: Activity room, roof terrace and other attractive lounge areas ensure a pleasant working atmosphere.