Marketing Specialist Assortments and Events «MechaniXclub» 80-100%

About the job

Are you passionate about marketing, events and the automotive industry and want to gain initial practical experience? Then we look forward to motivated individuals who want to make a difference with ideas, commitment and team spirit. 

Your tasks:

• You take professional responsibility for the maintenance and marketing of the assigned assortments (batteries, booster packs, tyre accessories as well as rims/snow chains) towards external customers and internal stakeholders. In doing so, you continuously optimise sales and inventory management.
• You plan, develop and implement innovative strategies and concepts according to the ESA 7-P model, based on sound market and customer analyses. This includes the creation and implementation of marketing and communication measures for internal and external departments as well as targeted sales promotion measures.
• You create and maintain content for internet, shop and social media channels as well as blogs. In doing so, you proactively support the team in projects and are involved in content management for all relevant communication channels.
• You develop and implement event concepts for the «MechaniXclub», plan trade fair and exhibition appearances and build reference groups to support events. In addition, you coordinate the implementation of events and their marketing measures and execute events yourself.