Winterthur
Head of Marketing and Communications
- 08 September 2026
- 80 – 100%
- Permanent position
- German (Fluent)
- 8400 Winterthur
About the job
Head of Marketing and Communications
Executive Staff
from 1 October 2026 or by arrangement
80 - 100%
Do you want a challenging and varied role with many opportunities for creativity in one of the largest hospitals in Switzerland? To strengthen the Executive Staff & Strategy department, we are looking for a dynamic and service-oriented leadership personality.
An exciting and responsible role awaits you in one of Switzerland's leading central hospitals. Working with a well-established and committed team, you will work on challenging projects and shape the hospital's strategic development. In this versatile and lively environment, you will enjoy opportunities for creativity and can make significant contributions. In addition, you will benefit from attractive working conditions with the possibility of flexible work, comprehensive training and employee offers, excellent social benefits, and an open and inclusive corporate culture.
Who we are
Your tasks
- Together with your professionally diverse team, you will further develop the marketing and communication strategy and consistently align it with the corporate strategy. You set clear priorities, initiate effective measures, and make their contribution to the company’s success measurable
- With a good sense of market and environmental developments and based on sound analyses, you succeed in positioning KSW purposefully and strengthening its brand and reputation
- You design integrated and target group-appropriate communication across relevant channels and ensure that KSW presents itself convincingly and consistently to patients, employees, referrers, partners, media, and the public
- You move confidently in a complex stakeholder environment and understand how to bring different interests together. As a strategic sparring partner for the executive management as well as for various departments and clinics, you actively contribute your expertise to hospital strategic topics and help shape them
- You lead your department with clear principles, trust, and a willingness to shape. You provide orientation and freedom to your specialists, promote their development, and establish a culture characterised by personal responsibility, collaboration, learning, and mutual feedback
- You proactively develop the organisation, processes, and tools of your department and deliberately set new impulses. Your aim is to position marketing and corporate communications as a powerful, modern, and strategically relevant function within the overall company
Your profile
- You have a solid education in marketing/communications (completed master’s degree in business administration, marketing, or communications at university level and solid further training in the other discipline) and bring experience in a comparable role
- With your implementation strength, performance orientation, and pronounced leadership skills, you achieve success together with your team
- You are a mature leadership personality, enjoy collaboration, and find it easy to deal with all stakeholders
- You also possess excellent analytical, conceptual, and strategic skills combined with entrepreneurial flair
- Your personality is characterised by openness, resilience, curiosity, and empathy. You are flexible in thinking and resilient
- Ideally, you bring experience in healthcare
Do you have any questions?
You are welcome to contact me:
Seline Eisenring
Head of Executive Staff & Strategy
Tel. 052 266 21 03
Your benefits at KSW
Work-life balance
Work and private life should fit together. That is why KSW – where operations allow – offers you flexible and staggered working hours, home office, generous maternity leave, paternity leave, and employment levels that can be adapted to different life phases.
Training and development
Develop yourself professionally and personally: At KSW, around 40 interdisciplinary and 50 specialised training courses are available annually. We also support external training – in terms of time and/or finances.
Consultation offers
Sometimes support is needed. In cases of personal stress, long-term illness, or difficult experiences in professional or private life, various confidential consultation offers are available to you at KSW.
Team spirit
At KSW, we work with and for each other. Appreciation, open and respectful communication, and collaboration across professional groups and departments shape our working day. You should be able to contribute and develop your ideas and strengths.
Provision and insurance
Your future is also secured: You benefit from very good social benefits and a pension fund solution with BVK that is significantly above the legal minimum. You are also very well protected as a KSW employee in case of illness or accident.
Health
Your health is important to us. Benefit from discounts on fitness subscriptions, internal training and courses, as well as reductions in pharmacies and selected health insurance companies.
Childcare
Family and work can be well combined with us. The La Luna daycare centre with generous opening hours is located directly next to KSW. Additionally, KSW supports you financially with childcare costs depending on income.
Culture
There is something to discover outside of work too: Thanks to our cooperation with cultural partners in Winterthur and the surrounding area, you regularly benefit from discounts for concerts and theatre performances.
Catering
Good and affordable throughout the working day: Our staff restaurant offers you varied catering at attractive conditions. In our 24-hour shop, you will also find wholesome meals, snacks, and drinks around the clock.
