Junior Brand & Trade Marketing Manager 80-100%

About the job

KRÜGER SCHWEIZ AG is part of the internationally operating KRÜGER GROUP, a globally active family business in the food industry with core areas including strong and exclusive brands, private label, and co-manufacturing. Founded in 1904, our company specialises in high-quality sweeteners and markets, alongside Assugrin, the internationally known brands Hermesetas and Stevia Sweet. As part of the KRÜGER GROUP, our portfolio also includes other strong brands and products such as the popular Suchard Express cocoa powder.

Junior Brand & Trade Marketing Manager 80-100%

Your role – with real impact

• Actively shape brands: Support in the development and implementation of brand and marketing plans along the entire customer journey
• Bring campaigns to life: Collaborate on product launches, promotions, and seasonal activations in retail, e-commerce, and on social media
• Advance trade marketing: Plan and coordinate measures for trade partners and points of sale as well as support implementation at the POS
• Ensure brand presence: Maintain product, brand, and communication content and ensure consistent communication across all relevant touchpoints (sales documents, POS materials, and digital advertising media)
• Develop digital channels: Design and implement social media and digital campaigns to increase brand awareness and demand
• Connect interfaces: Work closely with customers, trade partners, external agencies, and internal marketing and sales teams
• Keep measures in view: Manage budgets and timings and ensure professional and timely implementation
• Turn data into insights: Analyse market, customer, sales, and campaign data and derive concrete optimisation measures
• Recognise trends early: Monitor market and consumer trends as well as competitor activities and transfer relevant insights into marketing activities
• Contribute and take responsibility: Provide administrative and organisational support to the marketing and sales teams with the opportunity to increasingly take on your own topics and projects.

What you bring – marketing and sales experience, personality & implementation strength

• Solid foundation: Completed studies in marketing, communication, business administration, or a comparable qualification
• Initial practical experience: Experience in brand management, trade marketing, digital marketing, or a comparable environment
• FMCG & retail understanding: Initial experience with retail, POS, and promotion processes in FMCG, retail, or consumer goods environments
• Digital know-how: Good understanding of relevant social media platforms as well as initial experience with SEO, web analytics, CRM, and marketing automation
• Confident use of tools: Very good MS Office skills as well as experience with Canva and ideally Adobe Creative Cloud
• Analytical thinking: Confident handling of KPIs, reports, and relevant market, customer, and sales data
• Results-focused: Ability to derive concrete optimisation measures from data and market information
• Structured & reliable: Maintain an overview even with multiple parallel tasks, carefully coordinate marketing measures, projects, and timings, and work solution-oriented
• Hands-on & proactive: Develop ideas, take responsibility, and independently implement topics
• Communicative & customer-oriented: Strong communication skills and team-oriented in dealing with internal and external contacts, with a pronounced understanding of customer needs and a clear focus on commercial impact and results
• Creative & implementation-strong: Contribute own ideas and implement them pragmatically and with high quality standards
• Very good German and English skills in spoken and written form, French skills an advantage

What to expect – work environment & benefits

• Exciting brands & projects: Varied tasks in a dynamic and growing environment
• Scope for creativity: A newly created position with high personal responsibility and the opportunity to contribute your own ideas
• Flexible working: Hybrid working model combining presence and remote work
• Modern corporate culture: Informal culture, flat hierarchies, short decision-making paths, and open communication
• Development opportunities: Individual training and development opportunities
• Work-life balance: At least 5 weeks of holiday plus additional public holidays bridging days
• Attractive conditions: Attractive remuneration package and exemplary social benefits
• Mobility: Discounts on public transport costs or free parking on site
• Central location: Modern workplace in the heart of Zurich
• Additional benefits: Additional attractive services and discounts

Have we piqued your interest?

Then we look forward to receiving your complete application. We look forward to meeting you.

Recruiting contact

Vanessa Jenter
Management | HR Assistant
KRÜGER SCHWEIZ AG
Phone: +41 44 245 43 12