Bern
Marketing Manager / Member of the Executive Board
- 19 September 2026
- 100%
- Permanent position
- German (Fluent), French (Fluent)
About the job
With a strategic vision, a keen sense of brands and people, as well as a fine understanding of the market and consumers, you contribute to shaping the future of the Swissmilk brand.
The Swiss Milk Producers Federation (PSL) is the national umbrella organisation for Swiss milk producers. Under the Swissmilk brand, it ensures national marketing in favour of Swiss milk and dairy products. As part of a succession, we have been commissioned to find an experienced, enterprising and convincing personality as
Marketing Manager / Member of the Executive Board
In this key role, you lead and develop the entire Marketing department of Swissmilk. In collaboration with your team of experienced managers and around 50 employees, you ensure a strong positioning of Swiss milk and dairy products and systematically develop existing marketing activities. You bring together brand management, campaigns, content, digital channels, Live Communication as well as the themes of sustainability, health and enjoyment into a global and effective presence, ensuring that the different target groups are reached with the right messages via the relevant channels.
You identify market and consumer trends, define appropriate strategic priorities and ensure the efficient use of resources. In future, the presence of Swiss milk and dairy products at points of sale will need to be strengthened in particular. In collaboration with industry players and retail, you develop suitable approaches and integrate them coherently into the existing marketing mix. You also assume responsibility for the relevant budgets and maintain close dialogue with the various stakeholders in the Swiss dairy sector.
As a member of the four-person Executive Board, you actively participate in the development of the PSL and contribute your market and consumer knowledge to the organisation’s reflections and decisions. Depending on your skills and profile, this role may also offer the opportunity to take on additional responsibilities within the co-management of the PSL.
We are looking for a convincing personality with a higher education in marketing, business administration or a comparable field, as well as several years of experience in marketing and team leadership. Solid experience in the food sector and an affinity for Swiss agriculture are essential for this role. You have a proven track record in brand management, think strategically and entrepreneurially, and act pragmatically. Thanks to your communicative and unifying personality, you lead on an equal footing, provide clear direction and know how to mobilise people around common goals. A very good command of German and French is indispensable.
A strong brand, an experienced team and the opportunity to make a decisive contribution to the future of marketing in an important sector of the Swiss economy. We look forward to receiving your application.
Contact: Jean-Pierre von Burg
Markus Theiler
