Brand Experience Manager Temporary

Tasks

• Analysis and evaluation of all relevant physical as well as digital customer journeys from the customer and brand perspective, as well as continuous development of the customer experience.
• Assessment of central concepts, campaigns and touchpoint implementations regarding brand positioning, strategic objectives and desired brand experience.
• Co-design, updating and content-related as well as formal adjustment of design guidelines and brand policies.
• Ensuring consistent brand communication across all channels, especially within the framework of the strategic communication plan.
• Analysis of brand and CX performance based on relevant KPIs as well as derivation and prioritisation of concrete recommendations for action.
• Responsibility for the continuous, strategic development of the brand manual or recommendation of guidelines.

Requirements

• Solid training in marketing/business administration as well as several years of practical experience (at least 5 years) in marketing, brand management or corporate design.
• Strong design understanding, an eye for detail and confident handling of common design tools.
• Strong analytical skills with experience in market research and data analysis.
• Experienced in leading interdisciplinary teams as well as managing external agencies.
• Strong communication skills at all management levels, structured and independent.

Your Benefits

• Central location
• Exciting additional income
• High learning effect

Have we piqued your interest?
Then we look forward to receiving your online application or simply contact us easily by phone or e-mail.