Communications Officer - Social Media and Content

About the job

Communications Officer - Social Media and Content

Number 1 in nail care in pharmacies, Poderm develops naturally effective solutions for foot and nail health. Founded by Maud Falconnet, a podiatrist, Poderm offers unique formulas with patented technology, tested and recommended by health professionals. Join a rapidly growing company to showcase our expertise and develop premium, creative, and desirable content on social media.

RESPONSIBILITIES

Under the responsibility of the Communications Manager, you will implement the 360° communication calendar into content and coordinate its production with internal teams and our partners.

• Build the Instagram calendar, write texts and scripts, schedule and publish content according to the brand’s key moments.

• Create visuals on Canva, brief graphic designers and videographers, and oversee productions in compliance with the brand guidelines and authorised claims.

• Monitor social media and beauty trends to propose creative content and highlight products and client results.

• Coordinate UGC content with the partner agency and monitor influencer activations: briefs, posts, and statistics.

• Coordinate video production with the provider and its adaptations for social media and advertising.

• Launch and manage the founder’s Instagram account: editorial line, expert content, and filming, in line with PODERM®.

• Engage communities and produce monthly social media and influencer reports, with optimisation recommendations.

PROFILE

• Bachelor’s or Master’s degree (Bac+4/5) in communication or digital marketing; 2 to 4 years’ experience in social media or content creation, ideally in beauty, cosmetics, dermo-cosmetics, or premium brands.

• Proficient with Instagram, its formats and codes; comfortable with Canva and video content. Experience in influencer marketing or UGC is a plus.

• Excellent writing skills in French; fluent spoken and written English.

• Strong visual culture, sense of aesthetics and trends.

• Organised, autonomous, proactive, and personable; ability to coordinate multiple projects and stakeholders.

CONDITIONS

• Location: Plan-les-Ouates (Geneva, Switzerland).

• Contract: Permanent contract (CDI) at 80% - as soon as possible, ideally November 2026.