Project Manager Category Marketing – AI & Automation

About the job

Project Manager Category Marketing – AI & Automation

What to expect

• Further development of our deal/action processes, from deal selection to activation, making them faster, more standardised and scalable

• Identification of automation potentials along the marketing processes, e.g. in deal/action planning, campaign setup, content and reporting, as well as joint implementation with IT

• Driving the use of AI in Category Marketing and on the platform: identifying use cases, building prototypes, transferring to productive operation and ensuring that teams actually use them

• Interface to IT: definition of business requirements, user stories and acceptance criteria, prioritisation in the backlog as well as responsibility for testing and rollout

• Bringing together Category Marketing within Commercial with Marketing and IT, creating alignment and ensuring initiatives stay on track

• Creation of business cases, evaluations and management updates as well as measuring the impact of our marketing initiatives

• Your success metrics: measurement of economic success, process efficiency, resource utilisation, productive use of automations and AI as well as adoption and stakeholder satisfaction.

What you bring

• Completed studies in business administration, business informatics, marketing or a comparable field

• 2–4 years of professional experience, ideally in management consulting, in-house consulting, project management or category or trade marketing, preferably with reference to e-commerce or retail

• Understanding of commercial contexts in retail: margin, conditions, supplier relationships and promotion logic

• You work daily with AI tools, have already implemented your own use cases (e.g. prompting, workflows, agents) and know their possibilities and limits

• Good understanding of processes and automation; experience with tools such as n8n, Make, Power Automate or SQL is a plus

• Experience in collaboration with IT and development teams, with agile methods as well as Jira and Confluence and strong conceptual skills

• High affinity for numbers and analyses, confident handling of Excel and BI tools

• Very good German and English skills

• A structured and solution-oriented way of working, even when the initial situation is still unclear

• The ability to bring different stakeholders together and bring projects across the finish line

• Entrepreneurial thinking without losing sight of the commercial effect

• The desire not only to use AI but to change the way we work with it

• Openness, quick learning ability and joy in further development

Are you interested or do you have further questions?

Eveline Icobas is happy to assist you with any questions.

eveline.icobas@brackalltron.ch

About us

"Together we shape the trade of tomorrow" Brack.Alltron employs around 1300 people and generates over one billion in sales. The company exists because one person had the courage to find new ways and to take them. Our success story shows that something great is created through each individual, together, and we love our uniqueness. We set ambitious goals, and it is very important to us that we act responsibly, support and challenge each other and enjoy what we do every day.

Our hiring process

• You create your profile in our career portal and apply directly online for the advertised position.
• You will receive an immediate confirmation of receipt and within a maximum of 10 working days you will receive feedback on the next steps.
• While you show us your patience, we take personal time to review your application and define the next steps.
• Your documents convince us, then we get to know each other via live video call or in a personal interview.
• The "match" is mutually confirmed. Then we go into the second interview round where you get to know your future workplace and the team.
• YES – we have decided on each other! The employment contract will be sent to you digitally and after signing the contract you will receive access to our internal communication channels and at the same time we prepare your onboarding process.

Benefits

• Discounts: Attractive discounts in the Brack online shop as well as lunch discounts and staff restaurants in Mägenwil and Willisau.
• Rest: At least 5 weeks of holiday, with the possibility of buying additional holiday and unpaid leave.
• Development: Internal training in our own academy as well as financial participation in external further education.
• Family: 18 weeks paid maternity leave with the possibility of extension and 4 weeks paid paternity leave.
• Insurance: Above statutory requirements – 100% continued salary payment as well as full financing of daily sickness allowance insurance by the employer.
• Mobility: Free parking spaces, financial contribution to public transport and pool vehicles for business appointments.