CRM Data Manager (a)*

About the job

Become part of our team and actively shape the future of our CRM! We are looking for an innovative and motivated individual as a CRM Data Manager (a)* starting from early December 2026 or by arrangement.

CRM Data Manager (a)*

Your Tasks

• You analyse and segment customer and user data to enable targeted, personalised marketing activities
• You develop data-driven customer segmentations and optimise our CRM measures throughout the entire customer lifecycle
• You understand customer journeys holistically and derive smart CRM strategies from them
• You actively shape processes around the CRM tool, optimise workflows and drive automation forward
• You bring in new ideas to further develop our CRM system technologically and strategically, oriented towards market trends and customer needs
• You proactively advise our marketing teams on the implementation of automated, personalised campaigns
• You work closely with colleagues from marketing, IT, customer service and data science

Your Profile

• You have several years of experience in CRM data management and are proficient with tools such as Salesforce, Microsoft Dynamics, Hubspot or similar platforms
• You are data-driven, think in target groups and have a good sense for relevant segmentations and campaign logic
• You understand how customer journeys work and enjoy actively shaping them
• You are interested in trends such as marketing automation, AI-supported campaigns or real-time personalisation
• Ideally, you have knowledge of SQL, Excel and initial experience with BI tools such as Power BI, Tableau or Looker
• You communicate confidently in German (very well) and English (well)

Recruiting Process

• Does your profile fit? Then it can move quickly, as our aim is to reach a contract conclusion within a short time
• After reviewing your documents, there will be a telephone interview for initial clarifications and scheduling
• Then follows a video call with Dennis Schellenberg, our Team Leader Performance Marketing, and Manuela Wyss, our Recruiting Partner (duration approx. 45 to 60 minutes)
• Next, you will meet the team on site
• And then, ideally, the contract offer will follow

Are you eager to win together, strive for more and take responsibility with us? Then we look forward to your application.

We are committed to diversity and believe it is an opportunity. *Everyone should be exactly as they are. We create a working environment where this is possible.

Artificial intelligence shapes the future. That is why we are looking for people who want to drive digital innovation forward with us.

For this position, we only consider direct applications.

Manuela Wyss
Recruiting Partner / HR Projects

+41 79 592 79 22

Your Benefits with Us

We have our own lounge, which offers delicious catering from Monday to Friday. In addition, many trendy restaurants are located nearby.

All employees can use the fitness studio at the Zurich location, which is open 24/7, free of charge.

16 weeks maternity and 4 weeks paternity leave with full pay. Contribution to childcare costs.

We support mobile and flexible working, part-time work and job sharing wherever possible. Five weeks’ holiday is standard. 10 additional days of holiday purchase possible.

Employees benefit from a wide range of internal training on various topics. External training is financially and time supported.

Workplaces are ergonomically equipped. Coffee, tea and water are available unlimited and free of charge.

All employees have access to a variety of discounts, including reduced-price publications, mobile subscriptions and other attractive offers.

We cover about 60% of pension contributions. Possibility to determine retirement savings independently through various savings plans.

Ringier Media Switzerland

More than 4.6 million readers use and trust the media brands of RMS. The portfolio includes Blick as well as the most widely read magazine and journal titles such as Beobachter, Handelszeitung, Bilanz, cash.ch, Tele, Schweizer Illustrierte, Landliebe, Glückspost, L'Illustré and PME. With its broad range of topics, outstanding reach and strong content, RMS positions itself as Switzerland’s future-oriented media house and, supported by the marketing unit Ringier Advertising, is already the preferred partner for advertisers seeking attractive and efficient advertising solutions.