Frankfurt am Main
Brand Manager Twinings & Ovomaltine (m/f/d) 100%
- 27 August 2026
- 100%
- Permanent position
- German (Fluent), English (Fluent)
About the job
Through our Wander GmbH, founded in July 2020, the well-known Swiss brands Ovomaltine and Caotina as well as the British traditional brand Twinings are distributed from the location in Frankfurt am Main. We are a professional team driving the growing business in Germany. Team spirit, commitment, motivation and enthusiasm for giving it your all characterise our 15-member team.
You want to further develop strong brands and actively shape their future? In this versatile position, you take main responsibility for the Twinings brand as well as co-responsibility for Ovomaltine in the German market. You develop and implement marketing strategies, successfully launch new products and manage effective marketing activities along the entire customer journey. With your brand understanding, enthusiasm and entrepreneurial thinking, you convince consumers, shoppers and trade partners alike. If you want to take responsibility and become part of a committed five-member marketing team, we look forward to your application.
Brand Manager Twinings & Ovomaltine (m/f/d) 100%
- Main responsibility for the Twinings brand as well as co-responsibility for the Ovomaltine brand in the German market
- Development and implementation of the annual marketing plans DE for Twinings & Ovomaltine
- Development and successful market launch of innovations, range extensions and product adaptations for Ovomaltine and Twinings
- Planning & execution of marketing activities (ATL and BTL) including success control (MROI)
- Close cooperation with the sales team of the German market, shopper & trade marketing as well as market research
- Leadership of interdisciplinary project teams / project coordination with colleagues from Germany, Switzerland, Poland and Great Britain
- Management, coordination and selection of external agencies & service providers
- Responsibility for reporting, forecasts, budget planning, cost controlling as well as analysis and ensuring profitability (P&L)
- Master's degree in business administration/marketing focus or a comparable qualification
- 7 years of relevant professional experience in product management / brand management / marketing of an FMCG company (ideally experience in the tea category)
- Experience in product development, brand collaborations and BTL measures
- We are a good fit if you are an organisational talent, show a hands-on mentality, like to take responsibility and bring a good dose of commitment
- Goal-oriented & structured action as well as affinity for numbers and analytical thinking for Nielsen/Circana and market analyses
- Entrepreneurial thinking, conceptual thinking, creativity and independent working style
- Team player with a balanced and communicative personality
- Very good German and English skills, spoken and written
- Up to 2 days home office per week - modern flexibility for your everyday life
- Attractive employee discount - for even more Ovomaltine, Caotina & Twinings
- Central location in Frankfurt - only 10 minutes on foot from the main station
- Company pension scheme - we support your financial future
- Germany ticket - sustainable and cost-effective travel
- Team-oriented culture & lots of personal responsibility - get involved and help shape
- Springboard for your career - ideal development opportunities
After uploading your dossier, we will review your application and send you a confirmation of receipt. Reviewing the applications received takes time. However, it is important to us to communicate as quickly and transparently as possible. As soon as we have gained a comprehensive first impression of your qualifications, we will contact you to inform you about the next steps. If your profile matches our requirements, we will invite you by phone for a personal meeting with us in Frankfurt .
